Birdly For Those Who Dream To Fly

  • Dec 22, 2015 6:07am GMT

According to the makers, "Birdly was born in 2013 as a Design Research project at the Zurich University of the Arts in Switzerland. Max Rheiner, a media artist and the head of the Interaction Design master programm at ZHdK, led a team of design researchers and master students who worked on visionary concepts and early prototypes related to the dream of flying. Between fall 2013 and spring 2014 Max Rheiner, Fabian Troxler and Thomas Tobler created the first version of the ‘Birdly Prototype’."

Since summer 2014 different ‘Birdly Prototypes’ were shown in a series of high profile shows in the US, Europe and Asia incuding the Sundance Film Festival, at swissnex San Francisco and Bangalore or at SXSW 2015 in Austin. Other stops on the Birdly world-tour included the Museum of the Moving Image in New York, and the Phi-Centre in Montreal. In Vancouver it was nominated to be among the best and most exciting VR applications existing today.

Earlier this year Max Rheiner, Fabian Troxler and Thomas Tobler teamed up with Michel Zai (CEO) to found the company SOMNIACS - a university spin-off from the Zürich University of the Arts - to handle the demand for Birdly related products, services and information, as well as deploying next generation virtual reality, augmented reality and interactive experiences.

Watch it work in the Boston Globe video below. (photos below video)